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Static site content model

Each hosted site has a validated sites/<key>/site.json. It owns its brand fallback/logo, SEO image, navigation, page content, contact information, and whether a physical-address map is displayed. Shared Astro components render that data without a per-site code fork.

Current reusable primitives include the base SEO layout, header/footer, full-page hero, section heading, CTA band, review cards, and optional location map. A real logo can be provided as /images/<safe-name>.svg or image asset; until then the configured short mark and shared favicon are used.

Images must live under public/images/, be referenced with descriptive alt text where rendered, and remain at or below the 500 KiB pilot limit. The build will reject malformed site JSON and oversize source images.